ETA Star voted Superbrands again
Yet again ETA Star has been voted a 'Superbrand' for the year 2009 by the Superbrands Council of UAE. According to the members of the Superbrand council, "Any brand that offers consumers significant emotional and/or physical advantages over its competitors is looked out as a Superbrand". ETA Star has the privilege of being the first private property developer to be voted as one of the strongest brands in the region.
The core values of ETA Star are reflected in all its operations, activities and communication where the company promises what it can deliver and delivers what is promised. Forever in pursuit of better customer service, ETA Star has introduced revolutionary and innovative investment opportunities for their customers with unique partnerships with leading financial institutions across the world.
Commenting on this milestone achievement for the company Abid Junaid, Executive Director, said "We are honored to achieve the Superbrand status once again. We want to continuously reinvent our point of differentiation, without compromising on our integrity and core values and strive to be the most preferred property developer by building better living environments and exceeding customer expectations."
ETA Star has been able to successfully combine design, style, service & quality to produce a brand that embodies its core value. This has helped maintain and develop strong, enduring relationships with all its stake holders. ETA Star has demonstrated "thought - leadership" with several initiatives both on its projects and its core brand-building. The most recent of which was the launch of an all 'green building' - Verde - the first of its kind in the region. Verde brings to life the philosophy that architecture must strike a balance with its environment.
With such high standard set for the brand, every progress to reach a milestone will be a success story.